Strategic Planning As A Method For Building An Intelligent Crisis Management System: The Artificial Neural Network Decision-making Model

Résumé: The study aims to examine the relationship between crisis management and artificial intelligence as fundamental indicators supported by strategic planning in organizations. To achieve this, a research strategy will be adopted that relies on adopting and employing new concepts to provide a clear understanding of the importance of strategic planning in building a more rational and effective system to enhance the efficiency of organizations in relying on intelligent models for crisis management. This will be accomplished by integrating all these variables and establishing a new interactive pattern between them, leading to the construction of a more rational decision-making model through artificial intelligence. The study also seeks to highlight the importance of artificial intelligence and the artificial neural network model in building models for rational decision-making in organizations, especially during crises, according to the logic of network engineering that assembles and processes complex variables. This will ensure a high percentage of sound and cost-effective rational decisions.

Publié dans la revue: مجلة بحوث الإدارة والاقتصاد