The Impact Of Artificial Intelligence On Crisis Management In Banks

Résumé: This study aimed to measure the impact of artificial intelligence on crisis management, in the banks in Asir Province. The main results of the study are: The level of banks' adoption of artificial intelligence applications came with an arithmetic mean of (4.13). Neural network technology came first, while "Intelligent Agents" technology came last. As for the level of crisis management in banks, it came with an arithmetic mean of (4.18), and the dimension of being ready for the crisis came first, while the dimension of detecting the crisis came last. The study also found that there is a statistically significant impact at the level of (0.05) of the applications of artificial intelligence (neural networks, algorithms, intelligent agents and digital footprint) on all dimensions of crisis management (detecting the crisis, being ready for the crisis, containing the crisis, restoring activity and balance and learning from the crisis). The study also made a set of recommendations to help banks adopt artificial intelligence applications and manage the crises they can face

Publié dans la revue: الريادة لاقتصاديات الأعمال